Meet your fundraising campaign counsel

We are Anne Murphy and Don Wackerly, and we lead Empowered Fundraiser Consulting. We specialize in campaign counsel for third spaces.

Our facilities projects include the Holcomb Center for Veterans, the Linus Pauling Science Center at Oregon State University, The Arts Center of the Mid-Willamette Valley, the Osborn Aquatic Center, and the Dr. Martin Luther King Jr. Park project, among others.

After decades centered on STEM research and education, we now focus intentionally on third spaces: arts centers, libraries, parks, recreation facilities, discovery centers, and other places people depend on beyond home and work.

Our work spans campaign feasibility, campaign counsel, donor strategy, communications, and the systems that keep relationships moving.

Third spaces that
foster democracy.
Deepen belonging.
Build collective resilience.

MOXXEE

We also co-founded MOXXEE, intuitive, relational fundraising enablement through Donor Base Analysis, Individual Donor Research, and campaign software. MOXXEE connects donor research and conversation history with next actions.

She Leads AI

Together, we also built our own third space. She Leads AI is a global organization advancing responsible AI practices and shaping how AI is deployed around the world, with women and children centered. It's an AI Academy grounded in powerful community, hosting a free event every Saturday for women to gather and learn and share around AI.

Anne & Don

Anne Murphy

Anne Murphy

Founder · Lead Campaign Counsel

Anne brings 35 years in fundraising and roles in successful campaigns totaling more than $10 billion. She holds a B.S. and M.S. in Leisure Studies from the University of Illinois at Urbana-Champaign and approaches the field as a practitioner-scholar.

Her work includes major and principal gifts, fundraising campaign feasibility, campaign strategy, and facilities fundraising.

Don Wackerly

Don Wackerly

Principal, Donor Communications and Marketing · COO

Don brings fundraising communications and marketing expertise to campaign strategy. He holds a B.S. in Sports Administration from the University of Toledo, with an emphasis on marketing and communication, and an MBA in Marketing from Oregon State University.

He and Anne co-founded MOXXEE, intuitive, relational fundraising enablement through Donor Base Analysis, Individual Donor Research, and campaign software.

Meet the team

Kate Rivera

Kate Rivera

Software Development, Marketing & Operations

Kate works across Empowered Fundraiser, She Leads AI, and MOXXEE. She develops MOXXEE, our relationship-based fundraising software, and works across product development and the systems that support its use.

She runs marketing campaigns across all three brands, including communications and graphic design. She also produces podcasts and other media and plans and executes events from concept through delivery.

Her work connects software development with the marketing, creative, and operational work required to move ideas into the world.

Subject Matter Experts

Our team includes subject matter experts we bring into client engagements based on the work at hand.

  • Board relations and governance
  • Planned and legacy giving
  • Annual giving
  • CRM strategy and fundraising operations
  • Fundraising proposals and case development
  • Corporate sponsorship
  • Graphic design and visual communications
  • Responsible AI education
  • AI consulting and governance
  • Campaign communications and donor engagement

Talk with Anne about your campaign

A complimentary executive fundraising strategy session, wherever you're starting from, questions and all. Come as you are. Go home with a place to start.

Complimentary · One on one with Anne Murphy

Questions about our fundraising consulting team

Who leads Empowered Fundraiser Consulting?

Anne Murphy and Don Wackerly lead Empowered Fundraiser Consulting. Anne is the founder and lead campaign counsel. Don leads donor communications and marketing and serves as chief operating officer.

What fundraising experience does Anne Murphy bring?

Anne brings 35 years in fundraising, with roles in successful campaigns totaling more than $10 billion. Her experience includes major and principal gifts, campaign feasibility and strategy, and fundraising for community facilities.

Does the consulting team include additional specialists?

Specialists join engagements according to the agreed scope. Their fields include board governance, planned giving, fundraising operations, proposal development, communications, and responsible AI education.

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